Under The Influence Returns January 3rd

Our 2019 season returns to the airwaves Thursdays and Saturdays at 11:30am on CBC Radio One beginning January 3. We’ve got a fun season planned. See you in the New Year…

Event: Top Ten in Toronto

This November, Terry spoke at the 2018 Top Ten Event in support of Future Possibilities for Kids, where 10 speakers spoke for 10 minutes each about boycotting your old thoughts. A truly inspiring [...]

Watch Terry’s Walrus Talk on Cannabis Marketing

Terry spoke at the latest Walrus Talks event in Ottawa this past October on the subject of cannabis marketing in a post-legalization Canada. Head to the 7:30 mark below for Terry’s talk…

Event: Huntsville

Big thanks to everyone who came out to the Algonquin Theatre in beautiful Huntsville for our event. So much fun.

Airstream Mania

It was a cornucopia of beautiful Airstreams up and down the main street of Collingwood, ON, this weekend. A mix of vintage and new trailers – all part of the first annual Urban Air North [...]

Thanks for another fun season

Big thank you to all our listeners for tuning into our 2018 season. Our show wouldn’t be possible without your ears. See our Events page for a list of events near you during the hiatus. [...]

This week on our Under The Influence Summer Series:
Advertising Alumni

This week, it’s the final show of our 2018 Summer Series. In this episode, we look at famous people who began their careers in advertising. Many of the people who have gone on to shape [...]

This week on our Under The Influence Summer Series:
Viral Videos

This week on our Under The Influence Summer Series, we look at the wild and crazy world of Viral Videos. Some brands spend big money on videos and nobody watches, meanwhile a cat video is viewed [...]

This week on our Under The Influence Summer Series:
Nudge: The Persuasive Power of Whispers

This week on our Under The Influence Summer Series, we look at the subtle art of “nudging.” Schools, marketers and even governments are now using small nudges to gently steer people toward making [...]

This week on our Under The Influence Summer Series:
When Brands Mock Other Brands

This week on our Summer Series, we look at brands that mock other brands. It’s a risky strategy, as one company has to ridicule another brand to make a point – and mocking a rival always [...]