Persuasion is an art.
Welcome. Our radio show and podcast gives the public a rare backstage pass into the world of advertising. My keynote talks and books help advertisers become smarter marketers.
News
Introducing Alone Together
A life of solitude was imposed on millions of us during the pandemic due to the coronavirus. Being alone is a life chosen deliberately by some; others are just alone, not by choice.
Under the Influence Returns January 6th
Under the Influence is back on the air for its 11th season (and Terry’s 17th year on the CBC) starting January 6th. We’ve got some fun and timely episodes coming your way this season. Our
“We Regret To Inform You: The Rejection Podcast” is available now
In case you missed it, Terry and the team behind Under the Influence have started a brand new podcast network called The Apostrophe Podcast Company. Our first official production was the latest season of Under