Thanks for such a fun evening, Whitehorse. We’ll be back again.
This week, it’s the final episode of our 2019 season: Ask Terry. 👨🏼🦲 And as we do every year, we’re turning this show over to you, our listeners, and answering your questions on the air. From whether subliminal advertising exists, to if my career has made me a cynical consumer, to which of the Beatles was the best marketer, this year’s questions were fun and insightful. Oh - and you’ll get a chance to meet the team, too. 📝 Tune in at 11:30 on CBC Radio One or subscribe to our podcast (link in bio). Hope you’ll join us.
This is 11pm in Whitehorse as summer solstice approaches. 🌅
Beautiful vantage point of Whitehorse from the Yukon Arts Centre.
Tech-checking for tonight’s talk at the Yukon Arts Centre in Whitehorse.
As seen (and discreetly posted from my phone) in a local Whitehorse cafe.
This week’s set of FREE Under the Influence archives has just landed. Head to your favourite podcast app to listen. 🎧
Last week’s “Banned Commercials” show tunes. 🎵
Enjoying a delicious Father’s Day breakfast with my daughter Sidney at the Burnt Toast cafe in the Yukon.
In the lounge at the Vancouver airport on a short layover. I’ve come to accept the fact that I have no willpower when it comes to carrot cake. I like chocolate, I like pies. I peruse both on dessert menus. But when I see carrot cake, I leave forehead prints on the bakery display glass. Might have been a rabbit in a former life.
Today on Under the Influence, we look at Banned Commercials. 🚫 The majority of the time, ads are banned for being sexist or too suggestive. But many commercials are banned for other, more fascinating reasons. Sometimes bans cripple a campaign, other times they’re puzzling, but more often than not, they’re rocket fuel. 🎧 Tune in at 11:30 on #CBC Radio One or subscribe to our #podcast. Stream the show at any time via the link in our bio. 🎤 Hope you’ll join us.
Participated in an interesting panel event at @SocialWest today about why advertisers should be doing more advertising in podcasts. #SocialWest is such a great event to learn more about social media. And they even gave the panel beer. Very social.
Kicking off Day 2 of @SocialWest, we listened to an interesting talk by Paul Burns from Twitter about tapping into fast-moving cultural stories on social media. Is it possible to take a stand without taking a side? #SocialWest
Founder Mike Gettis of #Endy told us he tries to balance intuition & cognition - but relies on intuition. Too much data makes you risk-averse. #SocialWest
A little stroll in the park during our #SocialWest lunch break. It’s a beautiful day in Calgary.
An excellent and very thoughtful @SocialWest talk from @nancy.smith about how to deal with haters. Nancy gave us some good (and empathetic) rules to live by. Like - first asking yourself if a negative commenter is looking for an answer or just an audience. #SocialWest
Just listened to @arlenedickinson speak at this year’s @SocialWest event. Her message: words matter. Think twice before hitting ‘send’. And the power of positivity in today’s climate. (Also go easy on the caps lock key). 800 people here - wow. #SocialWest
Today on Under the Influence, we look at Banned Commercials. 🚫 The majority of the time, ads are banned for being sexist or too suggestive. But many commercials are banned for other, more fascinating reasons. Sometimes bans cripple a campaign, other times they’re puzzling, but more often than not, they’re rocket fuel. ⛔️ Tune in at 11:30 on #CBC Radio One or subscribe to our #podcast (link in bio). Hope you’ll join us.
Arriving in Calgary for my second year at the fun @SocialWest social media conference.
Head to your favourite podcast app to start listening. 🎧 Never subscribed to a podcast before? See the “Subscribe” highlight in our profile for a step-by-step guide.
Listening to the final mix of this year’s Ask Terry episode on the porch. 🔈
