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Day: July 26, 2018

Event
Mixing Business With Pleasure:
An Evening With Terry O’Reilly

Come on out to beautiful Huntsville, Ontario for an evening of marketing insights and fun stories at the Algonquin Theatre on Sept. 27. Join us for a book signing, grab an Under The Influence T-shirt and more. Tickets and details available here. Hope to see you there!

This week on our Under The Influence Summer Series:
Nobody’s Dead Anymore:
Marketing Deceased Celebrities

This week on our Summer Series, we look at Marketing Dead Celebrities. It’s become a $2 billion dollar industry. And the marketing of dead celebrities not only attracts lots of big brands, but lots of controversy. We’ll trace the use of dead celebrities in advertising, we’ll analyze “Dead Q Scores,” we’ll list the top-grossing dead […]

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