This week on our Under The Influence Summer Series:
When Brands Mock Other Brands
This week on our Summer Series, we look at brands that mock other brands. It’s a risky strategy, as one company has to ridicule another brand to make a point – and mocking a rival always fuels retaliation. We’ll talk about how Miller High Life mocked Anheuser-Busch during the Super Bowl, how Jaguar mocked Mercedes, […]