Event
Mixing Business With Pleasure:
An Evening With Terry O’Reilly

Come on out to beautiful Huntsville, Ontario for an evening of marketing insights and fun stories at the Algonquin Theatre on Sept. 27. Join us for a book signing, grab an Under The Influence [...]

This week on our Under The Influence Summer Series:
Nobody’s Dead Anymore:
Marketing Deceased Celebrities

This week on our Summer Series, we look at Marketing Dead Celebrities. It’s become a $2 billion dollar industry. And the marketing of dead celebrities not only attracts lots of big brands, but [...]

This week on our Under The Influence Summer Series:
Marketing Rock ‘n’ Roll, Pt II

This week, it’s Part Two of “Marketing Rock and Roll.” As the 1980s unfold, technology changes rock and roll marketing forever, with the arrival of MTV. The launch of MTV is one [...]

This week on our Under The Influence Summer Series:
The Psychology of Price

Welcome to our Under The Influence Summer Series, where we pull shows from deep in our archives to bring you a 10-episode encore season. This week, we’ll explore how we’re all influenced by [...]