Terry's Second Book Launches in February

Over the past 11 years on CBC Radio, Terry has covered countless marketing topics, from the origins of modern marketing to how the advertising industry invented the happy housewife. But embedded within those episodes are hundreds of insights and tips for effective marketing ...

Counterintuitive Thinking at the Spatz Theatre in Halifax

November 8th, Terry spoke to a crowd of 300 people at the Spatz Theatre in Halifax about the ...


I'm turning this 1969 Airstream trailer into a mobile recording studio, and I'm photodocumenting the entire process on social media. Everything inside it now - the kitchen, beds and washroom - is coming out, and super cool recording studio is going in ...

Our First Ever LIVE Podcast at the Hot Docs PodFest

Saturday, November 19, the Under The Influence team performed its first ever live recording of an episode at the Hot Docs PodFest. Nearly 600 people came out to the Hot Docs Ted Rogers ...

Speaking Dates

Banff Pork Seminar/ January 12, 2017/ Banff, Alberta
Manitoba Ag Days/ January 18, 2017/ Brandon, Manitoba
Tirecraft/ January 24, 2017/ Montreal, Quebec



Terry is frequently asked to speak to companies and associations on the power of advertising. A very passionate presenter, he has very unique and insightful views on what it takes ...

Talk To Terry

One of the things Terry loves to do is inspire people to create more effective marketing.
He's often invited into companies to talk about the potential of big ideas and the power ...

About this Site

While advertising and marketing do heave under reams of research, I have always believed that, at the end of the day, it still comes down to a blank page and an idea ...


Before Pirate Radio & Television, Terry spent 10 years as an award-winning copywriter at several of the most creative advertising agencies in Canada ...

Favourite Links

Favourite Links


Age of Persuasion (Book)

Favourite Books

Favourite Links

Master Episode Lists